There is no Internet business in furniture or bedding. Zero - practically in the world.
— Gerry Harvey
Long-time Elder Scrolls Online players know that it has two true endgames:
- Fashion
- Housing
I’m drawn to the latter, and there are plenty of players like me. We have many houses to decorate and redecorate, and for that we need furnishings. Any player can spend time finding and learning furnishing plans, but doing that takes away from other activities that might be more fun.
However, there’s another game within ESO that I also enjoy: making gold. There are plenty of ways to make gold in ESO, but when you think about the true endgames, you realize that supporting those is an opportunity for profit. So, I created my own game: making gold by selling furnishings.
How much gold can you make? Well, by my reckoning, I took in 16.8 million gold in 2025 just from furnishing sales, with a profit of well over 7.7 million.
My posts here will talk about how I define the game of selling furnishings and what I do to win it. You might want to play the same game, or a game that’s like it but has some different rules. Whatever you find fun, interesting, and profitable is how you should play.
There’s plenty of information I want to write about, but for this first post, I’ll just talk about the most basic thing you should start doing today to get on the road to becoming a furnishing magnate.
Do your daily crafting writs.
The main reason is to advance your crafting skill lines, and in turn their associated passives. You’ll want all seven of them to reach level 50, and to use skill points to acquire all of the passives needed to create whatever furnishing you want to.
Of all the crafting professions, jewelry crafting is the least useful for furnishings, so if you need to pick, I would focus on the others first.
Unless you’ve been playing ESO for a while, you may not have many skill points to spare for crafting passives. If so, pick these passives first:
- the passives for the quality of items you can make, like Metalworking for blacksmithing and Potency Improvement for enchanting - the higher quality items you craft, the more inspiration you receive to advance your skill line
- extraction passives - get more materials from what you deconstruct
- Chef and Brewer for provisioning, and Chemistry for alchemy - get more product from fewer ingredients
Accelerate advancement in skill lines by:
- deconstructing weapons, armor, and glyphs that you pick up while playing the game, especially Intricate ones
- for provisioning and alchemy, craft batches of products at the highest levels you can
- enable the Inspiration Boost craft champion perk for increased inspiration rewards
- enable the Discipline Artisan craft champion perk for overall XP gain for your skills
Daily writs require materials, so spend time farming for resources to build up your stash (as Sharp-as-Night likes to say). Some tips:
- The starter and base game zones tend to have more resources available than more recent ones.
- The HarvestMap add-on is excellent for marking resources on your map.
- Enable the Plentiful Harvest craft champion perk for a chance at double resource yields.
You get useful resources from deconstructing items and refining raw materials as well. Enable the Meticulous Disassembly craft champion perk and each skill line’s extraction passive for greater yields.
If this sounds like a lot of work, it doesn’t have to be. Apart from knocking out daily crafting writs, the rest of it can easily happen as you play ESO. You’ll come across resource nodes, loot containers, kill enemies and loot them, and more, and you’ll naturally collect a lot of materials and skill points that you can put towards crafting. Before too long, you’ll have enough to think about going into business. So, have fun, and come back to learn what to do next.